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Checklist to help CIOs safely trim their tech budgets

Checklist to help CIOs safely trim their tech budgets

by Dianne Bayley | Aug 3, 2020 | Sustainability

While every company will have to critically re-evaluate their 2020 tech spend, not every business is facing the same challenges. Forrester recently released some insights to help companies navigate the treacherous task of cutting tech costs in the short-term, without...
Practical SEO advice for a mercurial post-lockdown economy

Practical SEO advice for a mercurial post-lockdown economy

by Dianne Bayley | May 4, 2020 | Innovation

As we begin to emerge from the full lockdown hiatus, local businesses will be competing for customers who have not only changed their priorities, but who may have a significantly tighter budget. Standing out from the crowd is a brand priority. Rosanne Kruger and...
Boosting customer experience on the channels of their choice

Boosting customer experience on the channels of their choice

by Dianne Bayley | Mar 15, 2020 | Innovation

In today’s increasingly connected world, businesses no longer have the luxury of dictating to consumers how they interact, says Shaun Van Rooyen, Strategic Accounts and Partnerships Manager, Africa at Infobip. Instead we have entered the ‘experience economy’ where it...
Smell the coffee: Sales calls cost way more than you think

Smell the coffee: Sales calls cost way more than you think

by Dianne Bayley | Feb 8, 2020 | Workplace 2020

Suppliers and contractors in the construction industry may be under the impression that their sales teams are bringing in sufficient revenue, but the truth is their sales strategy is probably costing the business a lot more than they think. This is according to...
Digital transformation vital to securing new customers

Digital transformation vital to securing new customers

by Dianne Bayley | Aug 6, 2019 | Innovation

Customers today can easily access product and service details through their devices at any time and compare competitors’ offers and mobile devices, applications, machine learning, automation, and other technologies allow them to get exactly what they want when...
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