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Navigating GDPR: Compliance and keeping customers

Navigating GDPR: Compliance and keeping customers

by Dianne Bayley | Jun 18, 2019 | Workplace 2020

The marketing function has undergone unprecedented change in recent years, with consumers now wielding the power in the relationship between customer and brand, notes Michelle Janse Van Vuuren, Marketing Director, Canon SA. As a result, businesses are putting a...
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