Technology and the revolution of usefulness

Technology and the revolution of usefulness

By Anton Moulder, co-founder and Managing Partner of Urbian If you’ve been listening to the conversations that management teams have, you will have heard the words “digital disruption” a lot. That’s because anyone who runs, owns or manages a business is aware of how...
Feature Creep: The enemy of digital innovation

Feature Creep: The enemy of digital innovation

By Gary Willmott, Co-founder and Managing Partner of Urbian Ready… Set… Wait! Your new digital innovation promises to delight your customer and unlock real returns for your brand, but as your innovation team hurtles out the gate, an enemy is lying in wait to unseat...