Dell Technologies committed to modernising IT, and offering customers more of their IT assets as a service.

Kathy Gibson reports from the online Dell Technologies Forum


Dell aims to bring the multi-cloud closer

Dell Technologies aims to improve flexibility and consistency in its multi-cloud/hybrid cloud offerings.

That’s the word from Michael Dell, chairman and CEO of Dell Technologies, launching the company’s Project Apex, which will simplify how customers consume IT as a service.

As part of Project Apex, the Dell Technologies Cloud Console will give customers and single self-service interface to manage every aspect of their cloud and as-a-service journey.

“Project Apex is one consistent architecture, with the goal to accelerate and simplify the Dell Technologies Cloud and transform all of our solutions to as-a-service,” Dell adds.

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Project Apex extends Dell’s as-a-service offering

Dell Technologies has expanded its as-a-service capabilities with Project Apex to simplify how customers and partners access Dell technology on-demand – across storage, servers, networking, hyperconverged infrastructure, PCs and broader solutions.

Project Apex will unify the company’s as-a-service and cloud strategies, technology offerings, and go-to-market efforts. Businesses will have a consistent as-a-service experience wherever they run workloads including on-premises, edge locations and public clouds.

“Project Apex will give our customers choice, simplicity and a consistent experience across PCs and IT infrastructure from one trusted partner – unmatched in the industry,” says Jeff Clarke, chief operating officer and vice chairman of Dell Technologies.

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How Dell Technologies is modernising IT

Over the last decade, organisations of all sizes have embraced a connected and digital society. An even more dramatic shift is underway as how we work and learn has become distributed, and the home is now the office and the classroom.

Dell Technologies is delivering solutions to make a more connected, data-intensive and distributed future a reality.

“A company’s digital transformation strategy has never been more critical than it is today. We see technology reshaping global businesses, society and our communities,” said Jeff Clarke, chief operating officer and vice-chairman of Dell Technologies. “We design our products and solutions to give businesses highly-automated, intelligent, secure and resilient IT that will help them prosper.”

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