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Your to-do list: Generating valuable business ideas with speed

Your to-do list: Generating valuable business ideas with speed

by Dianne Bayley | Sep 14, 2022 | Innovation

Kim Furman, Synthesis Marketing Manager, writes:  It sits staring back at me. Seemingly never ending and always expanding. The to-do list.I have a daily list of items that I relish scratching out, one by one, like little villains whose defeat my diary depends on. We...
The most foolish technology predictions – and can we avoid them?

The most foolish technology predictions – and can we avoid them?

by Dianne Bayley | Apr 15, 2022 | Innovation, Uncategorized

If the quintessential experts get their predictions wrong, how can anyone else hope to get them right? Kim Furman, Synthesis Marketing Manager, takes a look at tech predictions. Covid-19 has taught us to shy away from predictions – the future is an uncertain...
The most striking finding to come out of Covid cloud adoption

The most striking finding to come out of Covid cloud adoption

by Dianne Bayley | Aug 27, 2021 | Sustainability

“If Covid has taught us anything, it is that we are not using cloud enough,” says Synthesis Head of Cloud Computing Darryl Govender. Previously, we all walked into a bank or shop with ease, writes Kim Furman, Synthesis Marketing Manager. Suddenly banks, retailers and...
Running with scissors: What the innovators do best

Running with scissors: What the innovators do best

by Dianne Bayley | Dec 8, 2020 | Innovation

The world of managed services has seen a radical revolution from the old ways of working to the new to support dramatic and iterative innovation in support of Agile software development, writes Kim Furman, Synthesis Marketing Manager. Mothers for generations have been...
Faking it on a grand scale: Stop spreading the news…

Faking it on a grand scale: Stop spreading the news…

by Dianne Bayley | Aug 12, 2020 | Security and Legal

There is nothing new about fake news other than the name used to describe it, notes Kim Furman, Synthesis Marketing Manager. Disinformation, misinformation, satire, parody, propaganda and manipulations of the truth are age old. John Adams, American president, confirms...
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